Smart Window Display
Spring is in the air, and now SmartWool will be seen in Keswick for the next couple of months with this eye catching window display.
After a very successful winter window display campaign in London at stores such as Ellis Brigham, SmartWool and Whiteroom are now kicking off spring with window campaigns in the Lake District.
The Brief:
To design and install a brand focused window display for George Fisher, a very well established outdoor store in Keswick. Needs to be:
- Bold - with a strong tone of voice
- Eye catching
- Call to action to go in-store
- Fun
- Light hearted
- Relate and tie back to product
The Result:
A great eye-catching window display that has delivered on every aspect outlined in the brief. This is the best window to date, and Whiteroom are very proud of the results.
Quote:
I would just like to thank Whiteroom for the excellent window installation yesterday.
It is the most impressive and striking window to date and I am delighted with the results.
Andy (top guy at George Fisher), said it was one of the most professional and eye catching windows that he has ever seen – we should take real pleasure in hearing this.
Head of Brand Marketing _ Europe
