Liam Killeen Photo Shoot
Whiteroom had to bag as many photos and as much video footage that we could of the new Giant factory team rider, in just 4 hours!
Whiteroom spent the day at Cannock Chase with Giant and their new global factory rider, Liam Killeen. Using the Giant-sponsored Follow the Dog and Monkey Trail tracks, we had 4 hours to capture Liam in all his glory.
The Brief
To get a selection of excellent action, stationery and head shots of Liam on the trails. These are to be used in future press releases, magazines, advertisements and in-store artwork.
The Result
As you can see, we got some great shots of Liam flying around the trails making it hard for us to keep up!
The day was overcast but the final result was good and we got all the shots needed to answer the brief.
Using a Hero GoPro and a Sony HandyCam we got some great footage of the day. Check it out for yourself.
Quote
"The Liam Killeen photo shoot with WhiteRoom was a real success. The photographers were setup and ready before the rider arrived and had a good idea of the type of shots they could achieve in the tight time slot as they had already assessed the location on an earlier visit. Having worked on a number of photo shoots, the rider was really impressed with their efficiency - this also allowed us to shoot in multiple locations and achieve a wide variety of still and moving imagery despite the time constraints.
Following the shoot the turnaround time was quick and we were really pleased with the quality and range of images and the post editing and enhancement really brought the images to life. The edited behind the scenes footage was a great addition to our online content- this was used to communicate with consumers through social media. Images were targeted at the brief with a real consideration for their use in future print and design applications."
