In-Store Videos
What better way to attract your customers attention than by putting up big screens displaying vivid and brand-focused advertisements?
We installed big screen TVs as part of the GBS shop-fitting project for Giant. Initially these were designed to display a looping DVD, but Giant decided to invest in a more complex system that allows us to upload and distribute video assets remotely to any and all stores.
Whiteroom have now produced and deployed over 40 movies that inform and direct customer attention. These playlists have been well-received and Giant are now considering a global roll out.
