E-Flyers
Whiteroom develop customised e-flyers for distribution to Giant friends.
Every GBS website allows users to register themselves as a "Friend of Giant". These details are stored within the GBS management site that Whiteroom developed, and can be exported to enable Giant marketers the ability to send out email flyers to the most up-to-date contact list.
In order to maximise on impact and brand recognition, Whiteroom create customised email templates that are merged via an online service and sent out to targeted addresses. Giant are able to view key statistics such as number of emails opened, and more importantly, the number of click-throughs to their sites.
